90-Day Email Warm-Up Schedule
Professional Email Infrastructure Guide
About This Schedule
This warm-up schedule provides day-by-day instructions for gradually increasing your email sending volume to enhance deliverability and inbox placement. Following this guide helps establish a positive sender reputation and optimizes the effectiveness of your email campaigns.
Important: ProfitHub manages this entire process for you. This guide is for your reference and understanding only.
🎯 Goal
Reach 28,000+ emails/day by Day 30 with consistent inbox placement
⏱️ Duration
30-day initial ramp-up, 90 days to full optimization
📊 Method
Gradual volume increases based on ISP feedback and engagement
🛡️ Protection
Daily monitoring prevents reputation damage and blacklisting
Daily Warm-Up Schedule
| Day | Emails/Hour | Emails/Day | Total Sent | Monthly Capacity* |
|---|---|---|---|---|
| Day 1 | 30 | 300 | 300 | 9,120 |
| Day 2 | 40 | 400 | 700 | 12,160 |
| Day 3 | 60 | 600 | 1,300 | 18,240 |
| Day 4 | 100 | 1,000 | 2,300 | 30,400 |
| Day 5 | 100 | 1,000 | 3,300 | 30,400 |
| Day 6 | 100 | 1,000 | 4,300 | 30,400 |
| Day 7 | 150 | 1,500 | 5,800 | 45,600 |
| Day 8 | 150 | 1,500 | 7,300 | 45,600 |
| Day 9 | 200 | 2,000 | 9,300 | 60,800 |
| Day 10 | 200 | 2,000 | 11,300 | 60,800 |
| Day 11 | 250 | 2,500 | 13,800 | 76,000 |
| Day 12 | 300 | 3,000 | 16,800 | 91,200 |
| Day 13 | 350 | 3,500 | 20,300 | 106,400 |
| Day 14 | 400 | 4,000 | 24,300 | 121,600 |
| Day 15 | 400 | 4,000 | 28,300 | 121,600 |
| Day 16 | 600 | 6,000 | 34,300 | 182,400 |
| Day 17 | 600 | 6,000 | 40,300 | 182,400 |
| Day 18 | 800 | 8,000 | 48,300 | 243,200 |
| Day 19 | 800 | 8,000 | 56,300 | 243,200 |
| Day 20 | 1,000 | 10,000 | 66,300 | 304,000 |
| Day 21 | 1,000 | 10,000 | 76,300 | 304,000 |
| Day 22 | 1,200 | 12,000 | 88,300 | 364,800 |
| Day 23 | 1,200 | 12,000 | 100,300 | 364,800 |
| Day 24 | 1,600 | 16,000 | 116,300 | 486,400 |
| Day 25 | 1,600 | 16,000 | 132,300 | 486,400 |
| Day 26 | 2,000 | 20,000 | 152,300 | 608,000 |
| Day 27 | 2,000 | 20,000 | 172,300 | 608,000 |
| Day 28 | 2,400 | 24,000 | 196,300 | 729,600 |
| Day 29 | 2,400 | 24,000 | 220,300 | 729,600 |
| Day 30 | 2,800 | 28,000 | 248,300 | 851,200 |
*Monthly capacity calculated at specified daily volume
⚠️ Critical Guidelines
- Never skip days during the warm-up period - consistency is crucial
- These are per-ISP limits (300 to Gmail, 300 to Yahoo, 300 to Outlook, etc.)
- Spread sends throughout the day, avoid top-of-hour sending
- Monitor bounce rates closely - pause if above 5%
- Watch for sudden drops in open rates as a warning sign
During Warm-Up (Days 1-30)
- Send to your most engaged users first
- Use consistent "From" names and addresses
- Maintain regular sending patterns
- Include easy unsubscribe options
- Monitor all deliverability metrics daily
After Warm-Up (Days 31-90)
- Continue gradual increases if needed
- Maintain consistent daily volumes
- Segment lists by engagement level
- Remove inactive subscribers regularly
- Test and optimize content for engagement
Warm-Up Phases Overview
Phase 1: Foundation (Days 1-7)
Establishing initial reputation with ISPs. Very conservative volumes, focus on highest quality recipients.
Phase 2: Building (Days 8-14)
Gradual acceleration based on positive signals. Monitoring engagement closely.
Phase 3: Scaling (Days 15-21)
Significant volume increases. Reputation should be establishing well.
Phase 4: Optimization (Days 22-30)
Reaching target volumes. Fine-tuning for maximum deliverability.